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"choice" Tag


Why Not?


Wednesday, May 22, 2013


Choice, Cover, Sound. What can I find? Books, Visual, Design Why should I choose this one? Well. It wasn’t easy at all. But it was at the same time. operating 6 different words, which are never combining on the same title but can be easily associated with one single cover.
That was the idea. That was the choice. That was the start and finish point at the same time.
“Why not?” – that is the title for the third book I took from the library. The name that matches all of three chosen tags. If you start to Google it with "why not.." you will immediately have few options
Why not design,
Why not associates?
Why not" and "why not both".
You will also find website called WhyNot which propose "How to Use Everyday Ingenuity to Solve Problems Big and Small" or
Why Not Eat Insects? Or
Why not build more Schools Without Walls?”
Why not take up knitting again?

Sex and intimacy after 60: Why not both?
Why not kill two birds with one stone and send IRS to Gitmo?
Dogs on trains? Well, why not?
Why not be a naive?
Why not to swipe your girlfriend's skincare?
SO when I was googling in the library by hand, touching, looking for something special, taking, putting back to the shelf, searching and exploring and when I saw the perfect book for that
I had no more doubts – that was the right one.
That is funny, you don’t care actually what you will read about. Just simple choice of a book, as a subject, as a thing, as a piece.
Ask “Why?”, think “Why Not”? And take it!

Rietveld Library cat.nr: ?

 

Synesthesia As a Reason For Subjective Choice


Saturday, May 18, 2013

There is a Synesthesia exist.

As for information from the Wiki difficulties have been recognized in finding an adequate definition of synesthesia, as many different phenomena have been covered by this term and in many cases the term synesthesia (“union of senses”) seems to be a misnomer. A more accurate term for the phenomenon may be ideasthesia.

According to Richard Cytowic, sound ? color synesthesia, or chromesthesia is “something like fireworks”: voice, music, and assorted environmental sounds such as clattering dishes or dog barks trigger color and firework shapes that arise, move around, and then fade when the sound ends.  For some, the stimulus type is limited (e.g., music only, or even just a specific musical key); for others, a wide variety of sounds triggers synesthesia. I’d like to have it. How is it to feel the sound with the color, or drawing with the sound?

Sound often changes the perceived hue, brightness, scintillation, and directional movement. Someone can see music on a “screen” in front of his face. Deni Simon, for whom music produces waving lines “like oscilloscope configurations – lines moving in color, often metallic with height, width and, most importantly, depth. My favorite music has lines that extend horizontally beyond the ‘screen’ area.”

I pretended being an synesthet while I was touching hundreds of books on the library’s shelves. I would like to see in all of this pictures a sound. To feel that the title of the book I chose is not a trick, and design made by machines is truly loud and 3-dimensional. Is it?

 

Touchable sound


Thursday, April 11, 2013

Are you dying to get your hands on a book? How you can choose the only one from thousands titles on the bookshop shelves? To search books by authors you’ve enjoyed in the past? Isn’t it boring? Look for a “Keyword”. Does it really work like that? Imagine that you are in the restaurant ordering a dish you’ve never tasted. What’s then? You can explore the ingredients, take a look at the picture. But still you can’t smell it or  touch it. With the book – it’s not the same, actually. Real book has it’s own aroma, touching feeling and the sound. That makes it almost a dish you can try before you order and pay.

Narrow down your stack. If you would rather have book 1 over book 2, put book 2 back. Keep doing this. If you would rather have book 3 then book 1, put book 1 back, etc. Try to feel the quality of paper, the smell of typography, touch it as you choosing a fruit or music instrument. Fall in love with it’s cover, play on it, feel it’s life. Deep sound from book’s cover will make you want to take this book to your hands again and again and again. And it will not be quietly collecting dust in your house.

Touchable Sound

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Rietveld Library cat.nr: 775.2 vri 1

Predictions from a 18th century interior


Thursday, May 31, 2012

(Hello Alaska)

The sketch for this 1763 interior by Leendert Viervant has a liftable part on one of the panels. It reveals an alternative to the dominant Rococo style of this period: The Neo Classicist style. This showed a clear desire to adapt to the client’s wishes.

Neoclassicism was a “return to purity” as a reaction to the flamboyant lifestyle of the monarchy in the 1700’s. It was the return to the classic styles & spirit from Rome and ancient Greece. Moral & rationality replaced bold ornamentation & superficiality. The promotion of science and individuality during the Enlightenment (origin 1650) had left a demand for personal freedom & equality.

In the spirit of the enlightenment & the belief that all individuals should be able to reason for themselves, Viervant leaves the choice to the client by offering alternatives to the initial designs. The awareness of the changing demands at the current time & difference in personal taste makes Viervant’s approach seem like a prediction of our modern customizable 21st century society.

“Enlightenment is mankind’s final coming of age, the emancipation of the human consciousness from an immature state of ignorance & error.”

- Emanuel Kant

Ability to choose


Thursday, November 19, 2009

Waiting. For the next to come along.

I am plain, hard and angular, but soft and blue under the surface. Filled with interesting elements, like a little treasure – waiting to be found. A treasury of various jewelleries. Shape, material, colour and content. Judging from my appearance I look like something out of a dumpster or like I should be returned to a recycling station. If only people could see.

Looking aside or being abnormal does not need to be terrifying, but should bring forth curiosity.

Grab the book as it lies here on the shelf with its naked surface. It doesn’t seem all that interesting, but somehow you still feel drawn to it. A book where the content does not show, this must indeed be a disadvantage. Who would choose this book based on its external?

Do we choose the book or does it choose us?

777.6-cat-304

Choosing/Choice


Tuesday, November 3, 2009

I find myself wandering in the jewellery section, in my search for an interesting book. But what to choose? What appeals to me? Suddenly my gaze stops at a word that strikes me, in my search of making a choice:

‘Choice’.

I’m choosing choice.

The cover shows some kind of structure, which reminds me of the pathways of airplanes, drawn on a world map. Only in this case it’s not cities on the map, but the jewellery artists and the types of jewellery described in the book. ‘Brosche’ (the German word for brooch) is a busy airport, as well as ‘Barbara Maas’.
When I take a closer look at the colophon of the book, I realize that my assumptions were wrong. Not only the jewellery artists are mentioned on this world map, but also the key author: Barbara Maas. That explains all the airplanes flying towards her.
To me, this cover shows all the choices Barbara Maas has made, writing this book. Now I am choosing, I am choosing ‘Choice’.

777.6 –cat- 295


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