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"Giogetto Giugiaro" Tag


“Functionality can take a form of beauty”


Thursday, May 22, 2008

nikon camera Photo_Malthe Stigaard I have several cameras in my collection. I guess the Nikon F3 is the camera I use when I know what I want to shoot. I never use it just for snapshots. It is too heavy to carry around with me and it is too much work processing the images if I don’t specifically want to use the benefits of shooting on film. I mostly use it for shooting people and for street photography.

I never push the button except if I get that feeling in my stomach, which tells me that this will be a good picture. I guess it’s the preciseness and the functionality of the camera that makes it my favorite. And I like the fact that the basic design of this camera, like most cameras, comes from functionality and not from making something which has good looks. Still I keep it proudly presented on my shelf as a decorative object when I don’t use it. So I guess “Functionality can take a form of beauty” as is a motto of it’s designer Giorgetto Giugiaro…

interview with Giugiaro / http://www.media.italdesign.it/


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