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"Jonathan Ive" Tag

Macintosh vs The Rest

Thursday, May 22, 2008

eMac I grew up in a family where, coming to computers, Macintosh was the only option. When I moved to Amsterdam I bought my first computer, an eMac. It functioned, for at least four years, as the center of my house. In a more abstract way, because of all the things he allowed me to do, but also in a more literal sense, because of his enormous size.
When I started the Rietveld Academy I decided I needed a laptop. A Macbook entered the house, but I felt I couldn’t say goodbye to my old eMac. So despite his size, I decided to keep him as a sound system.
Sometimes I wonder how it is possible I grew so attached to my eMac. Is it his form? Is it the world of associations that can be found in the design of this computer made by Jonathan Ive From eggs and eyes to old timers and single-engine airplanes; From record players, hairdryers, pocket calculators and televisions from the sixties to Braun and Dieter Rams.
See a glimpse of the myth in this movie of the introduction of the first Macintosh in 1984

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