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"Graphic Design" Category

STILLS, The Frozen Image

Sunday, December 4, 2011

This essay by Elki Boerdam is about a new type of image: the still. A stopped movement. A scene frozen in time, a paused frame.
Its a mysterious image. Filled with references, context and suggestions. You feel there is more to see than that one frame, that there is a story. And that this is just a flash out of a bigger thing.
Its a type of image that requires intense participation from the reader. It asks questions about recognition, relation and reference.
This investigation explores this new kind of image. Trying to define it by placing it in an art environment. Could the still be seen as an autonomous artwork? Is the context the still gives us really important for the meaning of the image? And does a still always needs to stand still? The still is a sort of image not to be overlooked and that is getting more and more importance every day. For normal users as well as artists and designers.

download thesis: STILLS, Het Vastgevroren Beeld  download reader: STILLS, In Text [Reader]
publications will be translated in english soon. Use 'comments' for english request


Something Else . . .

Saturday, May 15, 2010


This is the opening sentence of “Rules” a graduation essay written by Ayumi Higuchi in which she investigates the impact rules have or can have on the process of cause and effect in the creative process. A story that drags you into the exiting process of research where every question or statement leads to two others.
Using interviews as a platform to ask questions and create interaction, she involves Jan Groenewold (physician-chef), Luna Maurer and Jonathan Puckey (graphic designers), Snejanka Mihaylova (philosopher-writer-artist) and Peter van Bergen (musician-composer) to talk about the subject from the perspective of their specific discipline.
Look for yourself how she illustrates this story with many images and quotes dragging you deeper into the matter every page, creating in depth understanding. Munari, Wittgenstein, 9/11, John Cage, mixing politics with art and science with nature to get her point across.

Ayumi visited us in April 2010 to present a workshop in which she planted the seed of understanding using Bruno Munari‘s observations; [] We can establish a rule of growth: the branch that follows is always slenderer than the one before it (Drawing a Tree).
Providing us with a trunk and applying two simple rules to it: The branch that follows must be slimmer than the one before -and- the tree must be symmetric, it quickly became clear that there are many rules behind complex and organic circumstances.


download this research essay: “RULES”, there are rules behind complex and organic structures

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