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Benno Premsela says: Show Yourself!

Tuesday, April 8, 2008

When you drive through the Vijzelstraat, you might have glanced in amazement at the huge block-size buiding that you pass between Keizers- and Herengracht. This building is called “De Bazel” named after the architekt K.P.C. de Bazel. It was built between 1919 and 1926 and served as headquarters of the Dutch Trading Company. Since a year it houses the new City Archive (Gemeente Archief). If you go inside you can walk through this amazing building and enjoy the detailed interior design and visit exhibits organized in the huge bank vault in the basement. more …. (posting 299)

Benno Premsela [poster by Anton Beeke

as a hommage to Premsela in the year of his death]

At this moment –until April 26th– The Gemeente Archive presents an exhibit on one of the prominent dutch designers of the 2nd half of the 20th century. Benno Premsela [1920-1997]. He was active in interiour-, and exhibition design as well as the design of shopwindows (Bijenkorf) and several interiour products. He also designed stages for the Dutch Ballet. As designer, advisor and organiser he manifrested himself in the foreground aswell as the background of the design community. Premsela was not someone to hide his private- from his professional life, which was most prominent in his manifest role in the homo emancipation movement.

The Premsela Institute is –in good dutch tradition– named after him. This institute promotes design national as wel as international. Platform 21 is is closely connected to this Institute

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